[not yet available on the app store]
BRIEF: Create an engaging smart meter app that has the potential to replace the current 'in-home device'. Start with a MVP that is compliant with SMETS 1.0 requirements and builds a platform to be an app for a 'Smart Home'.
DESIGN PRINCIPLES: Make the basics brilliantly simple & do the hard work for the customer.
CHALLENGE: The current 'in-home device' is only interesting for the first few weeks, after that it ends up forgotten in a drawer. The UI is so complicated that most users are not able to access the full functionality to explore/analyse their consumption to cut costs.
SOLUTION: Three concepts have been explored: Simplicity, Education and Control. Focus group testing has shown that simplicity is what people need for the first few years to understand their energy consumption. At a later stage full control would be appreciated too.
The final simple smart meter app builds on the mechanics used throughout the rest of company's digital platforms - progressive disclosure: on the highest level (the dashboard) the app only shows the current consumption, but that can be explored further with a few clicks to drill into hourly data. Release 1 starts with a trial of 1000 customers.
ROLE: Creative Lead for concept and build